It is autumn. The days are shorter, it is colder outside, rain showers continue unabated and the wind is raw. Shoppers respond to the change of seasons. The display windows look entirely different than in the summer and the collection has been adapted to the time of the year. Read more »
Posts tagged: promotional items
A brand has its own look and its own way of expressing itself. A brand has a certain connotation and elicits a feeling, and thus an emotion, in the target group. The value of strong brands is increasing. Strong brands provide continuity and a good return, because satisfied customers continue to buy it. A large number of loyal customers ensure continuous demand. Large and well-known brands are worth tens of billions of euros. The large brands are engrained in everyone’s mind and the value of this cannot be expressed in money. Read more »
December is the month for gifts and the focus is mainly on gifts for children. In many European counties Santa Claus comes to visit and in some European countries Saint Nicolas makes an appearance. Festive events are organised in which children are the centre of attention. True to tradition, gifts are an essential part of these events. Read more »
Things are increasingly becoming automated in our direct environment. The discovery that letters can be sent via a computer brought about an immense change. While initially users were suspicious and sceptic, communication via social media, email and video chat has now become a part of day-to-day life.
Technology is coming closer, becoming more personal and is literally on our skin. Frankwatching.com recently published ***an article*** explaining that progress of technology is evolving into something extremely personal. For instance, using a sock-like object, we can measure a baby’s heart rate, breathing and sleep behaviour. A sensor in the diaper sends a message to Twitter when the child needs to be changed and even checks the urine. A teddy bear is no longer just a comforting friend but also an advisor who, in this case, teaches children with diabetes to deal with their sugar levels. Read more »
In the previous blog, we gave a number of tips for organising your open day. These mainly addressed the foundations of a well-organised day. A good foundation is essential. Once you’ve mapped out the basics, you can proceed to identify and work out the practical issues. Read more »
More and more companies are organising open days, sometimes also called “open doors days”. Why exactly? Open days are getting busier all the time and are increasing in popularity. Over the past 10 to 15 years, there has been a clear increase in the number of visitors. This is sending a signal: visitors like to become better acquainted with the companies they do business with and organisers can show off all the aspects of their company to clients. Read more »
The summer holidays are coming to an end, which means that classrooms and lecture halls will once again soon be full of pupils and students. A perfect time to promote your educational establishment among the enthusiastic newcomers, but also of course among those who are already familiar with it.
Printed writing implements make extremely attractive promotional items. If you have a small budget, a printed pen is a cheap but effective promotional item that you can easily hand out and which is suitable for pupils and students of all ages. A nice ‘welcome’ at the start of a new school year. Read more »
With nearly 70 years of experience, IGO-POST bv is the market leader in the field of printed business gifts and promotional items. IGO-POST uses the slogan ‘The Experience or Giving!’ to express the idea that both giving and receiving a gift, no matter how small, creates a positive feeling. In a recently published article, even Harvard has confirmed that giving makes people happy. IGO-POST supplies these gifts, in the phase prior to the actual moment of giving. In those 70 years of experience, we have learned how important this moment of giving is, how important it is that the gift should be received well and what can be achieved by giving a promotional gift. Read more »
When you think of summer, you think of barbecues. An afternoon or evening with friends, family or colleagues. A nice glass of wine, a cold beer, good conversation and some tender pieces of meat all make for the perfect social gathering. The barbecue itself is the centre of attention… and you can be there too. Read more »